BRAND VOICE
Our brand influences everything we do, and that includes the way we speak and write. We all need to write in a way that is confident, authentic and clear.
And just as we all use our visual brand identity, we all need to speak with the same brand voice.
That means you too!
We all write for Colt - including agencies. Whether you're writing an internal email to your team, a big customer presentation, content for Colt Online or a customer email. It all shapes the way we come across.
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